DISQUS

Best Seller Book Marketing Strategies: You CAN Judge a Book by it’s Cover

  • Stacy Brice · 1 year ago
    I spoke at a conference a few years ago for folks interested in POD and SP. I was truly astounded by how many of them didn't think the book cover mattered much (but then, many also didn't think that having the manuscript professionally proofed or edited mattered either).

    It matters. It all matters.

    But I guess this is what should be expected now that anyone can publish a book, no?

    Great post, Warren!
    S
  • Robert · 1 year ago
    I love Grant Cardone and "Selling Is The Secret To Success". It has an awesome cover.
  • Gewdton · 1 year ago
    True, that is a little sad. Nowaday, any books that has a really bad or boring cover, you probably won't want to read it. You'll judge it by its cover and believe it's just some boring book...

    I do think like that when I go to the bookstores. I usually would pick up a book that catches my attention and usually it has some good looking cover page.
  • Justin · 1 year ago
    Who would have guessed it to be true? This post makes a very good point about the importance of a good cover. Think of how many times you see an interesting book cover and pick it up to see what it is!
  • Graham Cox · 1 year ago
    Thanks for sharing such great ideas. I would like to appreciate your advice and would like to know more about strategies you apply to obtain success in book marketing.
  • Nadja007 · 1 year ago
    There are so many books in the market that haven't read yet. And base of my experience most of the readers are looking to the cover and most especially to the title of the book before they pick it and read.
  • Free Website · 1 year ago
    Today, everything matters including first impression and initial presentation. Maybe not so much 20 years ago. But, as competitive a market place this is, detail counts.
  • Freddie Laker - Social Media S · 12 months ago
    Good post.

    All of this withstanding the biggest problem I'm having these days is to get my clients to understand the important of social media in terms of brand building. They still think it's some kind of novelty that teens are into. I've been trying to get people to understand that social media sites are having a huge influence not only in the conversations people are having about a brand, but also on the search results that are coming up.

    I recently wrote a post about the tools that people are using to monitor the online space and that clients are still hung up in web analaytics to judge their brands health in the online space, but I'd like to hear your thoughts on it. E-mail me some time!

    -Freddie
    Digital Strategist / TakeMeToYourLeader.com